Marco Torremacco
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QuiSvapo · Live

Quisvapo.it

The brand site: who they are, where the stores are, who works there. It doesn't sell: it sends people to the stores, and opens the shop to those who want to buy now.

Quisvapo.it
Structure
Brand site plus proximity
Sibling of
The quisvapo.com shop
Status
Live

Context and challenge

One site that both sells and tells ends up doing both badly. We split them: the shop closes the order, the brand site builds trust and sends people to the stores.

What I built

  • Two actions up front: buy online or find the nearest store
  • Store pages with address, opening hours and map
  • The team in photos: in a neighbourhood shop, trust comes from people
  • Copy managed from the back office, without opening WordPress

Technical decisions

  • WordPress with a custom theme
  • Store finder with map
  • Copy editable from the SvaPro back office

Working on something similar?

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